The University of North Carolina at Chapel Hill
Position TypeTemporary Staff (SHRA)
Job TitleTemporary Marketing and Content Coordinator
Department NameCarolina Union Administration - ******
Position Posting CategoryPublic Relations/Communications/Marketing
If part-time, how many hours per week?39
Proposed Start Date04/02/2018
Estimated Duration of Appointment6 months not to exceed 11 months
Posting Open Date02/26/2018
Posting Close Date03/12/2018
Description of Work
This position is responsible for creating and coordinating marketing efforts for the Carolina Union. This includes drafting proposals, copy-editing all published materials, distributing accurate information, and evaluating marketing initiatives. This position also leads the coordination and development of the Carolina Unions social media footprint and leads the content planning and development for the organizations website. This position should be able to communicate effectively, have excellent written skills, multi-task and handle numerous projects in a fast-paced environment, and think creatively.
*Coordinate and implement marketing strategies for the Carolina Union with responsibilities that include public relations, special events management, social media platforms, advertising, and visual brand awareness;
*Develop and present marketing proposals based on client assessment and overall communication strategies;
*Use the master marketing plan to create and distribute information and materials such as data, brochures, photographs, and reports/initiatives.
*Lead the coordination and development of the Carolina Union social media work;
*Monitor efforts and respond accordingly to audience members;
*Develop Carolina Union social media strategies and policies.
Creative and Technical Copy Writing
*Writes technical materials, features stories, brochures, newsletters, reports, proposals, and other publications for the Carolina Union;
*Generate original copy ideas to the grab the attention of the target audience;
*Applies journalistic interviewing techniques to develop content for written materials;
*Edit written material and assist in the layout process by working with designers to illustrate the appropriate narrative.
Website Content Coordination and Management
*Coordinate the content planning and development for the Carolina Union website;
*Manage information and updates, including feature stories, events, individual department page content, staff directories, and general organizational edits;
*Create landing pages, banner text and other copy for websites.
Student Staff Supervision
*Hire, train, evaluate and supervise Communications & Creative Services student marketing and editorial assistants.
*Lead student staff to assist in providing marketing and content services.
Education and Experience
Bachelors degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions. Bachelors Degree in Marketing, Communications and/or Journalism preferred. Ability to multi-task and handle numerous projects in a fast-paced environment. Excellent writing capability in regards to creating original material and pertaining to research writing. Must be able to convey messaging in multiple voices. Very well organized with the ability to set internal goals to meet deadlines. Constantly striving for superior quality in all aspects of work. Works well in team situations and as an individual. Must be able to supervise student employees. The ability to communicate in a respectful, courteous, professional, accurate and timely manner through the use of communication, collaboration, teamwork, knowledge sharing and organizational awareness.
Special Physical and Mental Requirements
Equal Opportunity Employer Statement
The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, race, national origin, religion, sex, sexual orientation, or status as a protected veteran.
Cover letter and resume required
Temporary Employment Policies
Office of Human Resources Contact Information
If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at ************** or send an email to ******************
Please note: The Office of Human Resources will not be able to provide specific updates regarding position or application status.
The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected veteran.
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The University of North Carolina at Chapel Hill
Website : http://www.unc.edu/
Carolina’s vibrant people and programs attest to the University’s long-standing place among leaders in higher education since it was chartered in 1789 and opened its doors for students in 1795 as the nation’s first public university. Situated in the beautiful college town of Chapel Hill, N.C., UNC has earned a reputation as one of the best universities in the world. Carolina prides itself on a strong, diverse student body, academic opportunities not found anywhere else, and a value unmatched by any public university in the nation.UNC-Chapel Hill, the nation’s first public university, is a global higher education leader known for innovative teaching, research and public service. A member of the prestigious Association of American Universities, Carolina regularly ranks as the best value for academic quality in U.S. public higher education. Now in its third century, the University offers 78 bachelor’s, 112 master’s, 68 doctorate and seven professional degree programs through 14 schools and the College of Arts and Sciences. More than 29,000 undergraduate, graduate and professional students learn from a faculty of 3,600. Every day, faculty, staff and students shape their teaching, research and public service to meet North Carolina’s most pressing needs in all 100 counties. Carolina’s 292,500 alumni live in all 50 states and more than 150 countries The University of North Carolina at Chapel Hill is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award baccalaureate, master’s, doctoral, and professional degrees and certificates.