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Job Details

Editorial Director

Company name
WebMD, Inc

Location

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Profile

Overview
Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to access clinical reference sources, stay abreast of the latest clinical information, learn about new treatment options, earn continuing medical education credits and communicate with peers.  
 
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status
Responsibilities
The Editorial Director (ED) will plan and execute Medscape's core content plan for various Medscape specialty sites, including Infectious Diseases, Public Health, and others. In this role, the ED is responsible for developing a strategy to engage physicians and other healthcare professionals, working closely with other editors in related specialties. Focused on driving specialist engagement through the creation and posting of compelling features, the ED will recruit physician authors and develop recurring columns and special features. The ED is responsible for supporting traffic targets and tracking progress against goals.

Strategic content planning and budget management for sites
Communicating with site advisors and site advisory board
Content and faculty planning; solicitation of authors; management of contractual arrangements, payment, and follow-up
Clinical editing, coordination with copyediting and production review
Site updating (homepage, core resource centers, other features as needed)
Preparation of weekly and special MedPulse newsletters
Publisher\u2019s Circle (partner journal) article selections and oversight of indexers
Coordinating with social media editor to ensure that Medscape maintains an active and engaging experience
Reviewing site traffic trends and revising content plans based on traffic needs
Communicating with Marketing to develop surveys, special reports, and other traffic-driving special initiatives
Testing innovations on sites (new content, new formats)
Communicating and collaborating with government agencies, professional societies re partnerships
Managing partner content and partner pages
Attending and covering key professional specialty meetings as needed
Ensuring that information on sites is up to date and relevant

Qualifications

Minimum of college degree (combined background in medicine/journalism preferred)
At least 5 years of experience with a medical publication targeting professionals
Clinical and/or editorial experience in above specialties preferred.
Conversant with key/emerging issues in prevention, diagnosis and treatment.
Familiarity with Web publishing and basic website analytics.

Company info

WebMD, Inc
Website : http://www.webmd.com

Company Profile
WebMD has created an organization that we believe fulfills the promise of health information on the Internet. We provide credible information, supportive communities, and in-depth reference material about health subjects that matter to you. We are a source for original and timely health information as well as material from well known content providers.

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