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Senior Copywriter

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Needham, MA

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Auto req ID 759BR
Posting Title Senior Copywriter
General Location USA_Needham Area, Massachusetts
Job Description

At SharkNinja, our purpose is to positively impact people’s lives every day in every home around the world. We work very hard to provide our consumers with high quality, exciting 5-star products that make life easier. We thrive on passion and innovation, and are looking for great people, with great ideas, who want to create the next big thing. We take a team approach to our projects, where everyone has a voice. We want individuals to push limits, look outside the box and think the unthinkable. With the explosive growth we have been experiencing, we’re looking for motivated individuals to join us on our exciting journey. People need to think big, move fast and want to make a significant impact. Are you ready?

To learn more about SharkNinjas innovative approach to thinking and how it is helping us “positively impact people’s lives every day in every home around the world”, take a look at the link below:


Were looking for a Senior Copywriter to join SharkNinja’s Creative Team who is experienced, humble and willing to laugh and learn with the rest of us. Our culture is fast-growing, dynamic and unpredictable. You will be versatile and write across all platforms for the Shark or Ninja brands. You will have intimate knowledge of our products as you become involved from the NPD phase. There’s a real opportunity to do creative work you can be proud of and impact our lifestyle-driven consumer brands.

As a Senior Copywriter, you will use your robust knowledge of branding, advertising and social media to roll your sleeves up and get to work on our SharkNinja brands. Your curiosity, conceptual knowledge, drive and versatile nature will develop conceptual ideas and copy for everything from packaging and in-store displays, social campaigns, videos and emails to cookbooks. You will work cross-functionally across the whole organization, including Brand Marketing, Product Marketing, Quality and Engineering.

Key Skills/Knowledge:

  • Entrepreneurial mindset in a dynamic, highly iterative environment
  • Ability to lead, influence and inspire cross-functional teams to develop concepts from beginning stages to final execution for ongoing and seasonal campaigns. Includes: Manifestos, Product Definitions, and Marketing Campaigns.
  • Passionate, creative storyteller with knack for bringing ideas to life
  • Adopts change and drives action in the face of ambiguity
  • Detail oriented and highly motivated with can-do attitude and “how can we” thinking
  • Open to being challenged to drive better results and outcomes
  • Ability to present to, directly communicate with and be challenged by senior leadership
  • Desire to becoming fully versed in our products and be able to speak to them with comprehensive understanding
  • Maintaining focus on the consumer so that all product communication is as clear and impactful as possible
  • Constantly committing to better answers, and honing through iterations


  • 6 years of related work experience, agency experience preferred
  • Experience and a real passion for bringing product stories to life and building brand loyalty
  • Excellent grasp of the written word and able to adjust writing style for the desired impact
  • Experience writing long form and short form copy across all media
  • Great teammate with strong communication, collaboration and social skills

Posting code: #LI-DW1

Company info

Website :

Company Profile
Never mind, it was just us tooting our own horn. After all, we take a lot of pride in being recognized for five of the last six years as one of Inc. Magazine’s 5,000 fastest-growing companies in America. The reason we’re growing like crazy: we’re crazy-passionate about what we do. We engineer cutting-edge, easy-to-use technology. We foster an environment of breakthrough thinkers, who look forward to creating the next big thing. And we keep our customers at the heart of every product we develop. We’ve come a long way since our humble beginnings in 1993. Today, our offices stretch over the United States, Canada, the UK and China, while our products blanket the shelves of major big box retailers around the globe.

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