Job added in hotlist
Applied job
Contract job
90-day-old-job
part-time-job
Recruiter job
Employer job
Expanded search
Apply online not available
View more jobs in New York City, NY
View more jobs in New York

Job Details

Social Content Specialist - Martha

Company name
Meredith

Location
New York City, NY

Apply for this job






14 hit(s)  

Profile



Job Description
Job Title Social Content Specialist - Martha

Job Description
The Social Media Content Specialist manages the day-to-day posting plans and execution for Meredith brands as assigned, engaging with our social audiences to drive engagement and grow scale. The Social Media Content Specialist:
- Develops cross-platform and platform-specific editorial calendar for social media- Determines content needs for social (video, live video, designed graphics, articles, recipes, etc.) and works with content and design teams to create- Works with content teams to coordinate social media promotion plan for each piece of content created- Writes daily posts for and engages with followers on all Meredith brands' social platforms, including Facebook, Twitter, Pinterest, Instagram, and Google .- Collaborates with print and digital teams to develop and oversee cross-channel social media programs- Monitors competitor's social media presence and leverages best practices to make our presence competitive- Keeps staff informed on social media best practices, competitor growth/activities and new opportunities.- Develops category knowledge by attending conferences/webinars.- Attends regular meetings and in-house training on site structure, web metrics, and marketing strategies.
Essential Job Functions50% Writes daily posts for all social platforms, including Facebook, Twitter, Pinterest, Instagram, and Google . Monitors user activity, engagement and referral traffic. Monitors and interprets stats and best practices for our social media execution.20% Develops cross-platform and platform-specific editorial calendar for social media. Determines content needs for social (video, live video, designed graphics, articles, recipes etc.) and works with content and design teams to create. Works with Social Media Manager and content teams to coordinate and execute social media promotion plan for each piece of content created. Writes daily posts for and engages with followers on all our social platforms. Implements marketing sponsorships and content partnerships on all social channels.20% Contributes to developing and executing a social media growth strategy. Works with digital growth team, editorial, product and GM to execute programs including partner, blogger and influencer outreach programs10% Develops channel knowledge by attending conferences/webinars. Attends regular meetings and in-house training on site structure, web metrics, and marketing strategies. Helps keep staff informed on social media best practices, competitor growth/activities and new opportunities.
Minimum Qualifications and Job Requirements | All must be met to be considered.
Education:Bachelor's degree in Journalism/Communications, Marketing, English or related field, or equivalent training and/or experience.Experience: Minimum 3-4 years digital editorial and/or social media writing and strategy experience. Experience writing for digital are a plus. Specific Knowledge, Skills and Abilities:Knowledge and love of social media platforms, strategy and analytics is required.Exceptional writing and strong organizational skills.Strong attention to detail, and ability to meet deadlines and multitask at a fast pace.Basic HTML, Photoshop, Google Analytics SEO, and CMS skills are preferred.Energetic, well organized and proactive team player% Travel Required (Approximate): 5-10%
#NMG#

Company info

Meredith
Website : http://www.meredith.com

Company Profile
Meredith (www.meredith.com) is the leading media and marketing company serving American women. Meredith features multiple well-known national brands - including Better Homes and Gardens, Parents, Family Circle, Ladies' Home Journal, Fitness, More, American Baby, Every Day with Rachael Ray and FamilyFun - along with local television brands in fast-growing markets. Meredith is the industry leader in creating content in key consumer interest areas such as home, family, health and wellness and self-development. Meredith uses multiple distribution platforms - including print, television, online, mobile, tablets, and video - to give consumers content they desire and to deliver the messages of its advertising and marketing partners.

Similar Jobs:
Editor
location New York City, NY
Position Summary\nFor over 30 years Discovery, the world\u2019s #1 pay-TV programmer, has been satisfying curiosity and entertaining viewers with high-quality content through its global brands. We are seeking an Editor to produce ...
Assistant Editor
location New York City, NY
New York, NY, USA Job Type: Permanent, Full time Company: Morgan Stanley USA Posted on: 12 Feb 18 2018-02-12 Assistant Editor Editorial Manager Company Profile Morgan Stanley is a leading global financial services firm providing a...
Content Manager, Global Internal Communications \u2013 Location: Any-North America Cognizant Internal Communications Overview Cognizant is expanding its Global Internal Communications team to accelerate the company\u2019s cadence...
EmploymentCrossing was helpful in getting me a job. Interview calls started flowing in from day one and I got my dream offer soon after.
Jeremy E - Greenville, NC
  • All we do is research jobs.
  • Our team of researchers, programmers, and analysts find you jobs from over 1,000 career pages and other sources
  • Our members get more interviews and jobs than people who use "public job boards"
Shoot for the moon. Even if you miss it, you will land among the stars.
JournalismCrossing - #1 Job Aggregation and Private Job-Opening Research Service — The Most Quality Jobs Anywhere
JournalismCrossing is the first job consolidation service in the employment industry to seek to include every job that exists in the world.
Copyright © 2018 JournalismCrossing - All rights reserved. 21