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Job Details

Senior Director Strategic Communications

Company name
National Association of Manufacturers

Location
Washington, DC, United States

Employment Type
Full-Time

Industry
Manager, Marketing, Journalism, Media, Executive, Pr

Posted on
Jul 17,2019

Valid Through
Oct 30,2019

Profile

Job Title:                     Senior Director, Strategic Communications   Department:              Communications Division:                      Communications and Brand Strategy Reports To:                Vice President, Communications Date:                            2019   Who We Are:   The NAM communications and brand strategy team is a nationally recognized division that knows how to break through the noise and drive a message. Our team consists of savvy digital strategists, experienced spokespeople and creative storytellers who use different channels, tools and tactics to drive news in support of manufacturers’ agenda. Our innovative campaigns and top talent have been hailed by publications like PR Week, PR News and Bulldog Reporter as the gold standard in public relations, communications and advocacy.   Your Role:   We are seeking a S enior Director, Strategic Communications to drive and implement communications strategy for numerous high-profile issue advocacy campaigns, run a first-class war room and rapid response operation and direct the day-to-day operations of the media relations team.   This requires someone who can collaborate across the organization to marry the NAM’s goals and messaging with a dynamic media cycle using a digital-first strategy. The senior director will collaborate with the NAM’s digital team to develop and execute innovative strategies aimed at driving and responding to the news of the day. The candidate must thrive in a team environment, have strong drive, good judgment, agility and discipline to juggle multiple internal and external clients, projects and deadlines.   This is a management position that requires strong communications skills and an ability to lead and energize a high-performing team, while living the NAM’s values. The successful candidate will have on-the-record experience, background in digital strategy, familiarity with emerging communications platforms, management experience and a successful track record of working with reporters, producers, bookers and online influencers.   Your Responsibilities:   Manage the day-to-day tactical execution of the organization’s strategic communications campaigns and programs, including media relations, issue advocacy campaigns and rapid response.   Manage, develop and motivate a team of strategic communications professionals responsible for carrying out the NAM’s communications strategy.   Drive the execution of a robust rapid response strategy using traditional earned media and digital/social media tools and tactics.   Build and manage relationships with members of the media and online influencers.   Effectively manage stories from start to finish.   With skill and speed, write and edit press releases, social media and web copy, op-eds, letters to the editor and briefing memos.   Demonstrate an ability to translate information about complex issues for broad audiences quickly and succinctly.   Serve as staff support to NAM president and CEO and other senior executives during press events, which may include travel.       Your Qualifications:   Bachelor’s degree in journalism, political science, marketing, English or related discipline   5–10 years of communications experience, with emphasis on digital strategy, media relations and issue advocacy   Experience running successful issue advocacy campaigns, implementing a rapid response operation and managing a media relations team   Robust knowledge of the social media and digital landscape; experience applying this knowledge in the media relations profession   Experience and familiarity with both legislative and executive branches preferred, but not required   Collaborative style and demonstrated effective written and verbal communications skills essential   Experience interacting with and briefing high-ranking officials and executives   Ability to work as part of a team and handle pressure in a deadline-driven 24-hour news cycle   Ability to travel domestically supporting NAM executives  ,@type:JobPosting,responsibilities: Your Qualifications:   Bachelor’s degree in journalism, political science, marketing, English or related discipline   5–10 years of communications experience, with emphasis on digital strategy, media relations and issue advocacy   Experience running successful issue advocacy campaigns, implementing a rapid response operation and managing a media relations team   Robust knowledge of the social media and digital landscape; experience applying this knowledge in the media relations profession   Experience and familiarity with both legislative and executive branches preferred, but not required   Collaborative style and demonstrated effective written and verbal communications skills essential   Experience interacting with and briefing high-ranking officials and executives   Ability to work as part of a team and handle pressure in a deadline-driven 24-hour news cycle   Ability to travel domestically supporting NAM executives  ,validThrough:2019-10-15T04:00:00Z,title:Senior Director, Strategic Communications ,datePosted:2019-07-17T13:20:24Z}

Company info

National Association of Manufacturers
Website : http://www.nam.org

Company Profile
The National Association of Manufacturers (NAM) is the largest manufacturing association in the United States, representing small and large manufacturers in every industrial sector and in all 50 states. Manufacturing employs more than 12 million men and women, contributes $2.17 trillion to the U.S. economy annually, has the largest economic impact of any major sector and accounts for more than three-quarters of all private-sector research and development in the nation. The NAM is the powerful voice of the manufacturing community and the leading advocate for a policy agenda that helps manufacturers compete in the global economy and create jobs across the United States.

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